Your idea comes first
We want to understand the concept you would naturally pursue, rather than directing you towards a standard post, video or itinerary.
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Liverpool Creator Programme
Sidemersey Livings
The Liverpool Creator Programme
A creator-led invitation to experience Liverpool, discover our serviced apartments and propose an original collaboration that feels natural to your platform, audience and point of view.
Local Liverpool brand Serviced accommodation with direct local knowledge
Open to original ideas Creators define the proposed direction
No automatic approvals Every proposal is assessed individually
Professional contact Direct communication with our operations team
About the programme
A clear route for creators who see Liverpool differently
The Liverpool Creator Programme gives creators a permanent, shareable place to discover Sidemersey Livings and introduce a collaboration idea.
We welcome visitors to Liverpool for city breaks, events, work, family visits and longer stays. Because each creator brings a different format, community and perspective, we do not publish a standard creative brief or prescribe what the finished work should look like.
Instead, we invite you to explain what you would genuinely like to create, why Liverpool is relevant to your work and how a stay with Sidemersey Livings could fit the idea.
Programme principles
Open in format. Selective in fit.
The programme is intended to begin a credible conversation. It is not an automatic offer of free accommodation.
Relevance matters more than scale
Audience fit, subject matter, originality and quality are considered together. Follower numbers alone do not determine suitability.
Every arrangement is individual
Property, dates, availability and the form of any collaboration are discussed only after we have reviewed the proposal.
Who may be a strong fit
Creators with a genuine connection to the stay
There is no single creator category we require. We are most interested in proposals where the creator, audience and Liverpool context make sense together.
A proposal is more likely to stand out when
- Your existing work has a clear subject, voice or point of view.
- Your audience is likely to value Liverpool, travel, accommodation or local discovery.
- The proposal feels specific to your platform rather than copied from a generic pitch.
- You can explain why Sidemersey Livings is relevant to the idea.
- Your communication and previous work demonstrate professionalism.
We are not looking for
- Requests based only on follower count.
- Generic messages sent to multiple accommodation providers.
- Unclear proposals that provide no audience or platform context.
- Guaranteed complimentary stays without prior review.
- Travel commitments made before written confirmation.
How it works
From introduction to possible collaboration
Review the programme
Decide whether Liverpool, our brand and the type of stay we provide fit your work.
Send an introduction
Share your principal public platforms, audience context and preferred dates.
Present your idea
Explain the collaboration in your own terms and why you believe it could be a strong fit.
Discuss suitability
If there is a potential match, we will discuss availability and a possible arrangement directly.
What to send
A concise introduction is enough
There is no application form and no required proposal template. A clear, relevant email is the best starting point.
Please include
- Your name or creator name.
- Links to your main public platforms or website.
- A brief description of your subject area and audience.
- Your preferred dates or approximate period.
- Your proposed Liverpool collaboration idea.
- Relevant examples of previous work, where available.
Recommended email structure
- Subject
- The Liverpool Creator Programme – [Creator name]
- Introduction
- Who you are and the type of work you create.
- Platforms
- Direct links to the profiles or website most relevant to the proposal.
- Audience
- A short explanation of who follows your work and where they are based.
- Idea
- Your proposed collaboration, described in your own words.
- Timing
- Your preferred dates or a flexible travel period.
Frequently asked questions
Before you get in touch
Does applying guarantee a complimentary stay?
No. Every proposal is considered individually and depends on relevance, suitable availability and a separately agreed arrangement.
Do creators have to follow a fixed content brief?
No. The programme is creator-led. We ask applicants to explain their own idea and why it suits their audience and Sidemersey Livings.
Is there a minimum follower requirement?
We do not publish a fixed minimum. Relevance, originality, quality, audience alignment and professionalism are considered together.
Can creators apply for specific dates or properties?
Yes, preferred dates or a property preference may be included, but suitability and availability can only be confirmed after review.
How long does the review take?
We review suitable proposals as operational capacity allows. Creators should not make travel commitments unless an arrangement has been confirmed in writing.
Introduce yourself
Have a Liverpool collaboration in mind?
Send a concise introduction with your creator links, preferred dates and the idea you would like us to consider. There is no required proposal template.
Submission does not guarantee a complimentary, discounted or hosted stay. Opportunities depend on suitability, availability and a separately agreed arrangement. Please do not make travel commitments until a collaboration has been confirmed in writing by Sidemersey Livings.